Xperi’s DTS Autostage has released its first log of the most listened-to-songs in vehicles using its platform for the year in 2023 and during the first quarter of 2024.
The new Song Impact Report comes from the analytics provided by the DTS AutoStage Broadcaster Portal, which provides stations with insights into where their audiences are listening, when they are listening, how long they are listening and the content they enjoy the most from vehicles equipped with the platform.
For the first three months of 2024 the most listened to song in the United States was Jack Harlow’s “Lovin on Me” after Taylor Swift’s “Cruel Summer” led both the US and internationally for 2023. Swift fell to number three in Q1 with Dua Lipa’s “Houdini” leading the global chart. Tate McRae’s “Greedy” was number two on both listings.
Top Five Most Listened-To Songs In-Vehicle U.S. Q1 2024
|
Artist |
Song |
|
“Lovin on Me [Gusto Hype Remix]” |
|
“Greedy” |
|
“Agora Hills” |
|
“Cruel Summer” |
|
“Water” |
Top Five Most Listened-To Songs In-Vehicle Global Q1 2024
|
Artist |
Song |
|
“Houdini” |
|
“Greedy” |
|
“Cruel Summer” |
|
“Lovin on Me [Gusto Hype Remix]” |
|
“Water” |
Xperi SVP/Broadcast Joe D’Angelo stated, “These lists chart actual sessions by in-vehicle radio listeners and are just the opening salvo of our data insights for broadcasters, which go deep into where, when and what in-vehicle listeners are enjoying, including listener heat maps and the songs, ads and program segments listeners enjoy the most. And, because we can track radio plays for songs across all our global radio station partners, we’re able to analyze specific scenarios and trends. For example, how a song might be breaking and how the audience is responding.”
The company also spotlighted the 2023 growth of Luke Combs’ cover of Tracy Chapman’s “Fast Car” as it became the fifth most listened to song in the United States. Xperi notes that the song started receiving some early spins in March ahead of its official release in April 2023. It took just five weeks to break into the Top 100 and hit #1 the week of July 24. By the time it hit #1, it had already been heard by listeners in AutoStage enabled cars 650,000 times over 1100 different radio stations. By the end of 2023, it had been heard over four million times. They also note that Chapman’s original version jumped to 292 most played the week she performed with Combs at the Grammy’s in February.
D’Angelo added, “The radio industry has long reported spins, which provided some measure of a song’s performance, but in today’s digital age, it’s really all about the listener and how they are responding to new music. For the first time, broadcast radio program directors and record promoters can access near real-time information about how a song is actually landing with the audience and if engagement is building, waning or flattening. This information is critical as both industries make decisions regarding programming, rotations and artist promotions.”
Stations are able to access the DTS AutoStage Broadcaster Portal at no cost, whether or not the broadcast digitally or not through the Xperi DTS AutoStage Broadcaster portal.
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