Monticello Media Country 107.1 WPSK Pulaski VA will expand its coverage further up I-81 and the New River Valley as it will begin simulcasting on what is now CHR “Hot 100” 100.7 WVHK Christiansburg starting Monday, June 3.
WVHK will take on new WVXL call letters with the stations now branding as “WPSK XL“. General Manager Paul Johnson states, “Country is king along the Blue Ridge Mountains. Super-sizing this great station takes it from local to regional.”
WPSK features Compass Media Networks’ “Big D & Bubba” in mornings, Pam Garrison in middays, and cluster Operations Manager James ‘JT’ Forrest in afternoons. The soon-to-be former CHR format carried the XHTZ Tijuana based “Hey Morton!” in mornings, a pair of personalities from sister “Hot 101.9” WHTE Charlottesville in midday host Kevin Wheeler and afternoon host PJ Styles, and “105.3 The Bear” WBRW Blacksburg midday host Nate in evenings.
This story first appeared on radioinsight.com