Billy ‘Buck’ Blevins’ Signal Hill Media Partners will close on its $477,500 purchase of Oldies 590 WCAB/100.9 W265DW Rutherfordton NC and flip it to Classic Country “Pure Country 100.9/590” on Monday, January 1.
Host/Community Relations Director told The Daily Courier, “We are going back to what we believe the audience wants. We will be having more local people come into the station, including local elected officials and others who work in our community. This station’s mission was originally to serve the people of Rutherford County. We are returning to that focus. We want to entertain the listeners, as well as inform them.”
Signal Hill, which also owns stations in Black Mountain, Marion, and Statesville NC, agreed to purchase WCAB in September from Todd Fowler’s Skyline Media a mere months after Skyline filed to purchase it from Isothermal Broadcasting Company in December 2022 for $450,000.