Virgin Radio UK named as official broadcast partner for three festivals

Virgin Radio UK has been named as official radio station for CarFest, Latitude and Hardwick Festival.

Latitude takes place at Henham Park in Suffolk on 25th to 28th July, Hardwick Festival is on at Hardwick Hall in Durham on 16th to 18th August, whilst CarFest will be on in Laverstoke Park Farm in Overton on 23rd to 25th August.

The station will be broadcasting live on the ground from the three events so that listeners can enjoy the atmosphere without worrying about sleeping in a tent or buying wellies.

Headline acts like Duran Duran, Keane, Snow Patrol, Richard Ashcroft, Deacon Blue & UB40 will be hanging out as Steve Denyer & Stu Elmore bring the best chats and live tracks back to the Virgin Radio UK audience.

Mike Cass, Content Director, Virgin Radio UK says: “Virgin Radio UK is all about celebrating the best music out there – and we’re delighted to be in the middle of it all during festival season this year.”

Anjna Raheja, Festival Director of CarFest, says, “Virgin Radio has been part of the CarFest family for the past few years, and we are delighted to have made this official. The support the station gives us is incredible and a true partnership… like-minded visitors, listeners, music artists and presenters all coming together to ensure that CarFest continues to grow, flourish and raise money for UK children’s charities.”

Hardick Festival founder John Adamson says, “We are delighted to welcome Virgin Radio as our official broadcast partner for Hardwick Festival’s 10th Anniversary. Join us from 16th – 18th August 2024 as we celebrate a decade of exceptional music and entertainment with our biggest and best line-up to date. This milestone promises to be our most memorable Festival yet.”

Latitude’s Festival Director, Melvin Benn, says: “We are thrilled to welcome Virgin Radio back as a broadcast partner for this year’s Latitude Festival. Our shared commitment to showcasing exceptional music and comedy makes for a great partnership.

“The Latitude lineup, featuring Duran Duran, Keane, Nile Rodgers, Rag’n’Bone Man, Rick Astley, and Myles Smith, is adored by the Virgin audience. Likewise, comedians such as Sara Pascoe, Jo Brand, Judi Love, and Joanne McNally are firm listener favourites, so a great fit.”

This story first appeared on radiotoday.co.uk