Evans Broadcast Group Alternative “Alt 92.1” KRAT Sparks/Reno NV has added Tim ‘Rayne’ Rainey as morning host.
Rainey previously served as PD/morning co-host at Audacy CHR “106.5 The End” KUDL Sacramento and has also programmed “98.7 Amp Radio” WDZH Detroit and “Radio Now 100.9” WNOW-FM Indianapolis. The Reno native also serves as public address announcer for the AAA Sacramento River Cats and fills-in that role for MLB’s San Francisco Giants. The Reno native began his career in the market with stints at KDOT, KNEV, and KWNZ in high school.
Tim “Rayne” Rainey has started as mornings at top-rated KRAT-FM ALT 92.1 in Reno, Nevada.
Rainey was previously PD/Morning Show host at KUDL “106.5 The End” in Sacramento since 2015. Before that, he programmed WDZH “98.7 AMP Radio” in Detroit and WNOU “RadioNOW 100.9” in Indianapolis. Rainey was previously heard on KDOT, KNEV and KWNZ in Reno while still in high school. Rainey later went on to graduate from UNLV in Las Vegas.
Tim commended, “Growing up in Reno, it’s great to be back on the air in the city that started it all for me. ALT 92.1 has quickly become the alternative music voice of the Truckee Meadows and I’m excited to be a part of it. Big thanks to Jerry Evans, Henry Evans and John Lund for having me be a part of this great brand and continuing broadcasting excellence in Northern Nevada.”
Tim Rainey said, “ALT 92.1 is terrific. This week alone I’ve had The Killers, Jack White, and Maneskin on the show welcoming me to Reno, and I’ve asked the Red Hot Chili Peppers and Tame Impala to join me next week.”
Tim is joining the staff at ALT 92.1 while the station is enjoying its highest audience share in history. The Spring Nielsen ratings show KRAT-FM is #1 Men 18-34 and 25-54, and #2 among Adults 18-49 and 25-54.
KRAT is owned by Evans Broadcast Company, Reno’s only locally owned and operated broadcast company. General Manager, Henry Evans, commented, “Tim is a great addition to the ALT 92.1 team. He’s a native Nevadan, has major market experience, and a passion for the format. We’re anticipating big things for his morning show, and we are thrilled to have him on board.”
This story first appeared on radioinsight.com