Compass Media Networks and Oceanic Tradewinds are launching The Baka Boyz (Eric and Nick Vidal) into daily syndication today.
The Vidals will be heard in evenings on Beasley Media Adult R&B “Jammin 105.7” KOAS Dolan Springs/Las Vegas starting today becoming the second station to air the duo daily following their recent debut in afternoons on Sierra H Broadcasting Classic Hip Hop “101 The Bounce” KZCE Cordes Lakes/Phoenix.
Compass is offering The Baka Boyz with just their breaks allowing the show to be utilized in any format or daypart. Target formats include Classic Hip Hop, Rhythmic AC, Adult R&B, CHR and Rhythmic CHR.
The Baka Boyz have previously hosted mornings at KPWR Los Angeles, KMEL San Francisco, WMIB Miami, and XHMORE Tijuana and afternoons at KDAY and KKBT Los Angeles. Compass also syndicates their weekly Hip Hop Mastermix and All-Star Hit Mix mixshows.
The World-Famous Baka Boyz (aka Eric and Nick Vidal) launch today on Beasley Broadcasting’s Jammin’105.7 in Las Vegas (7p to 11p) debuting as the second station in an impressive national syndication roll-out. Compass Media Networks is partnering with Gary Bernstein’s Oceanic Tradewinds in a multi-format, multi-daypart program offering.
“I still remember the first time I heard the Baka Boyz do their thing! Their energy, creativity and chemistry are undeniable and I’m excited to bring them to Las Vegas to entertain Sin City and make the lights even brighter! They’ve always sounded great and I love how they continue to evolve their brand both on the air and with social media. Combined with their incredible work ethic, we can’t lose with the Baka Boyz on Jammin’ 105.7!”, says Tom Calococci, Program Director, KOAS-FM/Jammin’ 105.7.
The Baka Boyz say, “It’s time for us to raise the bar and get listeners talking about their favorite radio station and radio personalities once again. It’s a sin so many in radio have forgotten about the importance of personality radio and what better place to reverse those sins than Sin City with the legendary Tom C. and Beasley Broadcasting.”
Gary Bernstein says, “The Baka Boyz are undeniably one of the best ever to perform on the radio. Our first daily radio station KZCE in Phoenix BOUNCED from # 23 to #4 in PM Drive (from a 1.1 to a 4.0) when comparing the March 2021 pre-Baka Boyz numbers against the most recent June ratings (Adults 25-54 AQH Share/ Rank). We expect dozens of new station additions over the next few months as true programming greatness can’t easily be duplicate and surely always stands out! ”
The syndicated program will be delivered Content Only so stations can program their own music, whether its Classic Hip Hop, Rhythmic AC, Throwback, Urban AC, or even Pop or Rhythmic CHR.
For more information or to reserve your market on the Baka Boyz daily show, contact Nancy Abramson at nabramson@compassmedianetworks.com or Gary Bernstein at gary@oceanictradewinds.com.
This story first appeared on radioinsight.com