Wine Country Radio Alternative “The 101” 100.9 KSXY Forestville/Santa Rosa CA will debut a new format on Monday, June 26.
The station posted a message directing listeners to sister AAA “The Krush 95.9” KRSH Healdsburg and Variety Hits “96.7 Bob-FM” KNOB Healdsburg. KSXY currently features Program Director Dray Lopez in mornings, Mackenzie Miller in middays, and Natalie Wright in afternoons. All three hold other on-air roles within the cluster which also includes Spanish CHR “Latino 95.5” K238AF Santa Rosa/KSXY-HD2 and Regional Mexican “Exitos 98.7” KXTS Geyserville.
KSXY ranked fifteenth in the Santa Rosa market with a 1.8 share in the April 2023 Eastlan ratings.
No word yet on what will debut on the 100.9 frequency.
This story first appeared on radioinsight.com