Superadio Networks has announced a partnership with Dave Robbins’ Pineapple Productions to take over sales and affiliate relations for “Live In Concert” hosted by Lisa Berigan.
The two-hour weekend show for Classic Rock and Classic Hits stations debuted on WBIG-FM Washington DC in 2008 and had been distributed by United Stations.
Superadio Networks announces a sales and affiliation partnership with Pineapple Productions to distribute Live in Concert. The two-hour weekend show, featuring legendary live performances tailored for both Classic Rock and Classic Hits radio, has been a beacon for music lovers since its debut in 2008.
Created to deliver the electrifying atmosphere of a mega-concert directly to listeners, “Live in Concert” is poised to reach new heights under Superadio’s expansive network.
The show is hosted by WBIG-FM Washington DC personality, Lisa Berigan, who with her deep-rooted knowledge of music and close connections with artists, provides listeners with personal insights and behind-the-scenes anecdotes, enriching the concert experience with each broadcast.
Live in Concert executive producer Dave Robbins, the creator and a seasoned major-market veteran, brings an extensive live music library which is a testament to years of dedication and passion for live performances.
Having produced over 800 shows, Robbins’s expertise is a cornerstone of Live in Concert, offering an authentic concert experience in every segment. The partnership with Superadio has injected the show with renewed vigor, promising to elevate the listener experience across the nation. Reflecting on the partnership, Dave Robbins shared, “The Superadio / Live in Concert partnership is an exciting combination.
With Superadio’s unbridled enthusiasm and their rock star professionals, we’re looking forward to reaching new heights. This collaboration signifies a commitment to broadening the show’s reach, making the magic of live concerts accessible to an even wider audience.”
Live in Concert stands out as a heritage brand that consistently outperforms other weekend dayparts, proving itself as a ratings winner with its unique offering. With top market clearances that include WBIG-FM Washington, DC and WZLX-FM Boston this show continues to captivate a national audience and remains dedicated to preserving the legacy of rock music.
This story first appeared on radioinsight.com