Sheet Happens Adds Prep For R&B, Throwback & Rhythmic AC

Sheet Happens Prep has launched a new prep service for Rhythmic AC, Urban AC and Throwback stations. The hyper-focused service features Artist Audio, Artist Interviews and other content from core 90’s and 2000’s artists Usher, Beyonce, LL Cool J, Ludacris, Nelly, Boyz II Men, TLC and more. In addition, the service also has Instant Phoners, Topical Audio, Revenue-Generating Benchmarks and a host of topical written content.

The new service for Rhythmic AC, Urban AC and Throwback stations joins Sheet Happens Prep’s other prep formats …

  • Top 40
  • Hot AC
  • Mainstream AC
  • Rhythmic/Hip Hop
  • Country
  • Alternative/Active/Mainstream Rock
  • Classic Hits and Classic Rock

Sheet Happens Prep Managing Partner Jeff Andrews says, “We spent months talking to air personalities and programmers at Rhythmic AC, Urban AC and Throwback stations to find out exactly what they needed and wanted in a prep service. The jocks and programmers told us they wanted compelling and entertaining PPM friendly content that could be used in all dayparts to increase ratings and revenue. A handful of stations tested the service for 90 days. The feedback we received allowed us to tweak and improve the service before launching nationally this week.”

 To check market availability, please Email Steve Harmon at affiliaterelations@sheethappensprep.com

This story first appeared on radioinsight.com