Rob ‘Hardy’ Poole will join Beasley Media’s “98.5 The Sports Hub” WBZ-FM Boston’s morning show alongside Fred Toucher succeeding Rich Shertenlieb.
“Toucher & Hardy” will debut on Thursday, January 4.
Hardy has been with WBZ-FM since its launch in 2009 after spending eleven years as Imaging Director and host at predecessor Rock 104.1 WBCN. He currently works in production and as co-host on the station’s “Zolak & Bertrand” midday show along with tracking afternoons on sister Classic Rock “Rock 92.9” WBOS-FM. He also hosts 6am-12pm on SiriusXM’s 90/2000s Rock “Turbo” (channel 41) and weekends on 90s Alternative “Lithium and as Pre/Post-game host for the NFL’s New England Patriots and MLS’ New England Revolution. Prior to his arrival in Boston, Hardy worked at KXTE Las Vegas.
Beasley Media Group’s 98.5 The Sports Hub is excited to announce the addition of Robert “Hardy” Poole to its morning show. Hardy will join Fred Toucher as co-host of the newly named “Toucher & Hardy” program, airing 6am to 10am weekdays beginning on January 4, 2024.
A Michigan State University graduate, Hardy worked as a rock DJ for 15 years before making the switch from WBCN to 98.5 The Sports Hub in 2009. Over the past 8 years, he’s played a key role in propelling the Zolak & Bertrand show to unprecedented ratings success in their midday slot.
Hardy has also lent his voice and creative talents to various platforms across the station, including the creation of the wildly popular “Fuppets” videos for Felger & Mazz. In addition, he has been the long-time host of the “Sports Hub Golf Club” show and can also be heard on Beasley’s Rock 92.9.
“As a lifelong radio guy, I’m thrilled for this opportunity,” said Hardy. “I’m looking forward to working with Fred and the rest of the morning show crew on what I believe will be a great show.”
“I’ve known Hardy and admired his talent for many years,” said Fred Toucher. “I’m very excited to begin this new chapter and feel revitalized by the new opportunity.”
“Hardy is one of the most talented and creative individuals I have ever worked with in radio,” said station Program Director, Rick Radzik. “Teaming him with Fred was just a natural fit for our new morning show. I look forward to them providing great content and entertaining our listeners for years to come.”
“Hardy was the perfect candidate to join Fred and the team to take this show to even greater heights. Everyone loves him!” said Beasley Media Group Boston Vice President and Market Manager, Mary Menna.
This story first appeared on radioinsight.com