The weekly syndicated “Retro Pop Reunion” hosted by Joe Cortese is joining the portfolio of Tony Lorino’s Throwback Brands starting in January 2023.
Retro Pop Reunion will accompany The 80s/90s based nightly Throwback Nation Radio hosted by Lorino and Danny Hustle (on Sundays) and the weekly Throwback 2K hosted by Chris Cruise in the portfolio of shows offered by Throwback Brands. The company also has a 24/7 version of “Throwback” running on 102.3 WYET South Bend IN.
With the addition of Retro Pop Reunion, Throwback Brands will also move their syndication ad sales and representation to Skyview Networks. It had been repped by AdLarge for the past two years.
Throwback Brands has entered two new partnerships to begin in 2023; a new agreement to bring Retro Pop Reunion aboard its production lineup and a partnership with Skyview Networks for Network Audio Sales and Affiliate Sales services of its existing shows, including Throwback Nation Radio, hosted by Tony Lorino and Danny Hustle (Sunday Host), and Throwback 2K, hosted by Chris Cruise.
“This is truly a tremendous day for all of us at Throwback,” said Tony Lorino, Founder and CEO of Throwback Brands and Monday-Saturday host of Throwback Nation Radio. “Working with Joe Cortese, who I’ve listened to and admired since I was a baby DJ, feels like a full circle moment for me. Adding Retro Pop to our lineup alongside Throwback 2K and Throwback Nation Radio, in collaboration with Skyview Networks, is a dream come true. Their team is first class in every sense of the word, and we can’t wait to continue our service to the broadcast industry. A huge thank you to Steve Jones, Andrew Kalb, Jeanne-Marie Condo, Rico Colindres, Ed Moloney, Gina Suarez, and the entire Skyview Networks Family for making us feel so welcome.”
“I am very excited to join the Throwback Brands with Tony and Skyview Networks,” said Joe Cortese, longtime host of Retro Pop Reunion. “EV meets turbo-charged!”
Throwback Brands’ programming represents some of the biggest formats in radio today, serving over 150 stations coast to coast as the destination for nights and weekends as it continues to expand with new personalities and programs.
“Throwback Brands are reinvigorating the airwaves with the personalities and familiar hits that light up nights and weekends,” said Jeanne-Marie Condo, President of Network Partnerships and Chief Revenue Officer. “We feel this fresh take on throwback programming brings the listenership that complements our music platforms to super-serve advertisers.”
For affiliation information, contact affiliation@skyviewsat.com or visit throwbacknationradio.com. For information on Skyview Networks’ full suite of audio solutions, visit skyviewnetworks.com.
This story first appeared on radioinsight.com