Specialist audio agency, Red Apple Creative, and audio post production house, SNK Studios, have rebranded to Forever Audio.
The group has previously operated as standalone brands within the same company based in London and New York.
The business of around 50 people was founded in 2005 and includes a creative team who specialise in short form advertising and long form content.
They work with the likes of Spotify, Audible, Adobe, Range Rover and Sky from their facility on Tottenham Court Road which is home to 11 studios, includes 3 ADR stages, a Dolby Atmos suite and welcoming reception space.
Company co-founder, Seb Juviler, spoke about the rebrand: “We’ve always worked really closely behind the scenes, with the studios sound designing and mixing everything that the creative teams write and produce. We felt it was time to lose the heritage names that we started our journey with back in 2005 and bring everything together under one overarching brand.”
Co-founder Paul Golliker added: “There’s no business that offers the number of audio services that we do all under one roof. We’re completely unique and on a daily basis we’ll have studios recording voiceovers for animated series and feature films. Then we’ll be creating bespoke sound design and mixing TV ads, audio dramas, audiobooks and podcasts.
“We’ve got specialist composition teams creating sonic identities for brands, writing teams who are experts in audio short form commercials and long form content. And we have media planning and buying across all audio platforms, plus a digital team who are completely focussed on interactive digital experiences for audio platforms.
“That’s a lot to communicate when everything is under a different brand! So the rebrand to Forever Audio is really designed to bring all of these amazing offerings together and give clients a clear understanding of everything we have to offer.”
Executive Creative Director, Kathleen Moroney, has led the Red Apple Creative team since 2015 and feels that now is the perfect time to rebrand. “We live and breathe audio across all of our departments and we have done, quite literally forever.
“SNK and Red Apple Creative are really well known names, but clients might not have been aware of the breadth of services we can help them with across those brands. Now agencies, marketers and businesses are thinking more strategically than ever before about their multichannel audio strategy and are often dealing with multiple vendors to deliver various audio assets.
“We offer long term partnerships as the specialists in every area of audio you can imagine, and we wanted to communicate that simplicity by bringing everything together under one name with one collective goal; to deliver world class audio services.”
We’ve got some big news…
As part of the same company for over a decade, the SNK Studios and Red Apple Creative teams in London and New York have always closely collaborated, but we’ve operated as two separate brands… (1/4) pic.twitter.com/JielSQpSxo
— Forever Audio (@TheForeverAudio) March 6, 2023
This story first appeared on radiotoday.co.uk