Radioplayer has secured a new record level of investment from its members to fund new innovation in digital radio.
This will help to grow its in-car and connected devices strategy with recruitment of new staff and significant investment in technology development.
Radioplayer has partnerships with leading global car manufacturers including Cariad (VW Group), BMW and Renault Group who together represent over 40% of all European car sales. Earlier this month, Radioplayer announced a long-term extension and expansion of its partnership with VW Group’s automotive software and technology company, Cariad.
In a joint statement, Radioplayer’s members, the BBC, Bauer Media, Global and Radiocentre, said: “We are delighted to support Radioplayer’s mission to supercharge a new phase of growth by cementing partnerships with international broadcasters, automotive and technology partners.
“With record levels of investment and a new CEO, Yann Legarson, in place, we believe the venture has the resources and leadership for a bright future which will see a significant expansion of digital audio across all platforms together with a greater international presence, ultimately bringing benefits for all audiences.”
Radioplayer CEO Yann Legarson added: “I’m thrilled that the Radioplayer members have committed major new investment to deliver our next phase of growth.
“I’m looking forward to working with the team here and all our partners to grow the scale and impact of our strategy as we bring world-class radio listening experiences to cars and connected environments everywhere.
“As the only aggregator solution owned and developed by radio stations, we are ambitious, and innovation is at the heart of our project.”
This story first appeared on radiotoday.co.uk