Podcast Radio and Krantz Media Group have announced a partnership with Local Radio Networks to enable the distribution of the Podcast Radio programming through LRN’s delivery platform allowing direct ingestion into station automation systems.
It becomes the first Talk programming offered through LRN with President/CEO Steve Swick stating, “We’re excited to partner with Podcast Radio to bring this innovative format to our partner’s and broadcast groups. It’s an excellent opportunity to diversify our 24/7 Music Formats and content offerings and introduce a fresh, dynamic listening experience to our audience and affiliates alike across radio dials.”
Podcast Radio CEO Gerry Edwards commented, “We are beyond excited to be partnering with LRN. Our respective teams have engaged like kindred spirits in the sharing of tech and platform advancements. We cannot wait to hear Podcast Radio brands executing on the LRN platform that will allow stations an unparalleled degree of programming flexibility that is simply not common in the Talk syndication industry.”
Krantz Media Group CEO Gary Krantz, who is overseeing Podcast Radio’s syndication, added, “We are excited to expand Podcast Radio’s presence into Local Radio Network’s ecosystem. Together, we’re creating a new way for listeners to discover and enjoy the best in podcast content through the familiar and trusted medium of radio.”
Podcast Radio’s network advertising sales continue to be handled by Adlarge Media.
This story first appeared on radioinsight.com