Orban appoints JAA Systems as Southeast Asia Master Distributor

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Orban Europe GmbH announced the appointment of JAA Systems as Master Distributor for Southeast Asia effective November 1, 2024.

Orban provides professional audio processing and state-of-the-art audio solutions for large performance venues and content creators as well as radio, TV and Internet broadcasters. Applications include radio and streaming audio processing, loudness measurement and control, multichannel sound audio rendering, and digital audio processing and monitoring for industry leaders including ABC, BBC, CBS, Disney, ESPN, FOX, iHeart, NBC, NHK and SKY.

JAA Systems is a renowned distributor of broadcasting technology in the Asia Pacific region.

David Day, CEO of Orban, expressed enthusiasm about this collaboration, stating: “We are proud to have JAA Systems expand their reach for the Orban brand beyond Malaysia. With their team’s past success in growing other leading broadcast brands in Southeast Asia, South Korea and Japan, we believe this partnership will significantly contribute to Orban meeting its growth goals.”

David Chan, President of JAA Systems, commented: “We are thrilled to represent the Orban brand in Southeast Asia, South Korea and Japan markets. Our established relationships and deep understanding of the region’s broadcasting needs position us well to introduce Orban’s innovative solutions to new customers.”

This partnership marks a significant step in Orban’s strategy to enhance its Asia presence and provide superior audio processing solutions to clients across these important markets.

This story first appeared on RadioInfo.asia