Following the closing of its $75,000 purchase of Classic Hits “The Shore” 1420 WASR/97.1 W246DI Wolfeboro NH from Winnipesaukee Radio Station and the completion of the translator’s move further north, Dirk Nadon’s Lakes Media LLC flipped the station to a simulcast of “Mountain Country 97.3” WCGY-FM Jefferson NH.
The combined signals are now branding as just “Mountain Country 97” serving the Northern New Hampshire areas around Mount Washington.
The station will likely add another signal as Lakes Media agreed to purchase 96.1 W241AJ Laconia from New Hampshire Gospel Radio last month and specified that it would rebroadcast WASR.