Audience On Tap has announced the addition of Mike Agovino as VP/Partner Development working with EVP Mike Glickenhaus, who has led partnership development at Tap
since 2022
Agovino most recently served as President/CEO of podcast development studio Workhouse Connect. The former co-founder and COO of Triton Digital also has served as President of Katz Radio, COO of Clear Channel National Sales, and Executive Vice Chairman of Podcast One. He commented, “I’m thrilled to join Tap at such a transformative moment for the industry. This platform is a true game changer, seamlessly bridging the gap between audience and advertiser. It’s an honor to contribute to this bold vision that’s reshaping the media landscape for the better.”
Tap Founder/CEO Chris Edis said, “Mike Agovino is a dynamic leader with unique expertise across traditional and digital media. His deep experience connecting advertisers to audiences and his penchant for playing disruptive roles make him the perfect fit for Tap as we further scale our U.S. business”
Top says the announcement marks a pivotal milestone as it has launched Tap.co, the world’s first omni-channel media commerce platform. Tap.co seamlessly connects supply-side and demand-side partners, providing an open marketplace for media companies to offer direct access to their audiences.
Complementing this, Tap’s private, self-branded platform, already adopted by over 50 media brands across 80 U.S. markets, continues to empower media companies with tailored solutions to engage advertisers and maximize audience reach.
This story first appeared on radioinsight.com