Memorability through melody 

SCA iQ, SCA’s media research and insights division, in partnership with audio intelligence platform Veritonic, today released the SCA iQ Veritonic Audio Logo Index 2022, a study into audio branding effectiveness and emotional resonance of the audio assets of 44 of Australia’s biggest brands.Bunnings topped the index for the third consecutive year, while food delivery service Menulog continued its rise… Read More

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