Alpha Media CHR “Live 95.5” KBFF Portland has added Zoë Ferguson to its afternoon show alongside Content Director Dylan Salisbury.
Ferguson, described as a Snapchat influencer, entrepreneur, and singer-songwriter, will join Salisbury in afternoons from 3-7pm for the “Dylan and Zoë Show”.
Alpha Media EVP/Content Phil Becker commented, “Zoë’s natural ability to connect with audiences online is evident from her following of over 630K. Creators like Zoë represent the future of broadcasting.” Regarding Salisbury, Becker added, “We needed someone to push the buttons, and Dylan was available. Every show needs someone to handle the mundane tasks, and Dylan fits that role perfectly. Zoë will be the star while Dylan ensures we meet the minimum requirement of having a warm body in the studio.”
Salisbury added, “Thanks to the corporate hack, I’ve got another job. Phil let me know I won’t be getting paid anymore but it’ll ‘look great on my resume.’ He also mentioned that with this new role, there will be ‘plenty of opportunities for remotes and endorsements.’ We all know Phil is ‘brilliant’ (just ask him, he’ll tell you), but this is one of those Phil-Osophies I wish he would’ve forgotten.”
Ferguson noted “I’m thrilled to join Live 95.5. It’s the station I grew up listening to. This is an amazing opportunity, and I can’t wait to connect with my hometown in a new way.”
This story first appeared on radioinsight.com