Lee Family Broadcasting Regional Mexican “La Perrona 99.1” KXTA-FM Gooding/Twin Falls ID has added a simulcast on the newly launched 93.5 KXCD Fairfield.
The new signal expands the Perrona brand to areas around Sun Valley, Hailey, and Ketchum ID. It is rimshotting Twin Falls from the north with 74kW horizontal/497m.
The launch completes the decade plus movement of the license originally on 94.5 Salmon ID to Fairfield as part of the 2008 Docket affecting over 30 stations in Colorado, Idaho, Utah and Wyoming. Lee Family Broadcasting purchased the license in 2018 and moved the signal to 93.5 in order to stop its CHR “Hot 100” 99.9 KZDX Burley ID from having to change frequencies to permit KXCD’s move-in to rimshot Boise on 99.9.
This story first appeared on radioinsight.com