Griffin Communications will flip News/Talk “TalkRadio 1170” KFAQ Tulsa to Sports “The Blitz” on Monday, August 23.
The new format will be led by Jeremie ‘Pop’ Poplin, who has served as Program Director and 10am-12pm host on KFAQ since February 2020. Poplin previously programmed and hosted afternoons at iHeartMedia Sports “1430 The Buzz” KTBZ and “1300 The Buzz” KAKC Tulsa.
Poplin tweeted that the Blitz will feature local programming from 6am to 6pm, but has not disclosed what that will entail. KFAQ will continue to serve as the Tulsa affiliate for Oklahoma State University sports and Jenks High School football.
The “Blitz” name comes from the weekly “Oklahoma Sports Blitz” that airs on Griffin’s CBS television affiliates KWTV Oklahoma City and KOTV Tulsa on Sunday evenings.
KFAQ held a 1.1 share of the Tulsa audience in the June 2021 Nielsen Audio ratings well behind Cox Media Group’s market leading 740 KRMG/102.3 KRMG-FM’s 6.4 share. The new Sports format will place KFAQ in direct format competition with the iHeartMedia duo mentioned above and Stephens Media Group’s “Sports Animal” 97.1 KYAL-FM Muskogee and “ESPN 1550/99.9” 1550 KYAL/99.9 K260CR Sapulpa.
It’s out there now so I might as well address it. I am pretty excited for my next step and the development of a truly local product from 6A-6p More details to follow. pic.twitter.com/n3HQShxxPu
— Jeremie Poplin (@jeremiepoplin) July 30, 2021
This story first appeared on radioinsight.com