iHeartMedia has announced that Mike Miller will serve as Vice President of Programming for its Central Pennsylvania stations in Harrisburg and Lancaster starting November 1.
Miller returns to programming after serving as an Account Executive for the Harrisburg cluster since November 2019. He previously spent three years programming “Z104.3” WZFT Baltimore and four at the former “99.3 Kiss-FM” WHKF Harrisburg from 2012-2016 after two previous runs at the station on-air. He also has worked at “FM 97” 96.9 WLAN-FM Lancaster, was Imaging Director for “Q102” WIOQ Philadelphia and spent two years at “Z100” KKRZ Portland in nights and then afternoons using the name ‘Chase’.
As part of his role, Miller will also serve as Program Director of Country “Bob 94.9” WRBT and Hip Hop “Real 99.3” WHKF.
Miller succeeds Josh Wolff as VP/Programming and Newman as Program Director of WRBT following their exits.
iHeartMedia Central PA announced today that Mike Miller has been named Vice President of Programming for Harrisburg and Lancaster, PA, effective November 1. iHeartMedia Central PA has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than 7 stations comprised of music, talk and news formats.
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Vice President of Programming, Mike Miller will be responsible for day-to-day operations for the seven-station cluster, including daily programming duties for Bob 94.9 and Real 99.3. He will report to Jeff Hurley, Executive Vice President for iHeartMedia National Programming Group.
“Mike brings an unparalleled understanding of our business and operations. His track record of innovation speaks for itself,” said Hurley. “He has created and grown unique brands from the ground up for over 20 years in Central PA. We’re excited to welcome Mike back to our programming team, where he got his first start on FM97 in Lancaster at age 16.”
Mike Miller joins the Central PA region from the Harrisburg sales team, where he most recently served as Account Executive. He also served as the PD/PMD for Z104.3 in Baltimore, MD; PD/PMD for 99.3 KISS-FM in Harrisburg, PA; APD/PMD for Z100 in Portland, OR; and Imaging Director for Q102 in Philadelphia, PA. He began his career at FM97 in Lancaster, PA when he was 16 and has been with the company ever since.
“I can’t thank the iHeart team enough for the opportunity to oversee programming for these iconic brands,” said Miller. “My experience with our sales team gives me a clear understanding of how all sides of our business operate and how they can grow. I started my career at fm97 in Lancaster when I was 16. Now, I get to work with an amazing programming team in Central PA and help grow all our brands.”
This story first appeared on radioinsight.com