iHeartMedia has announced the appointment of Christy Holifield as its new Market President for Greensboro NC.
Holifield spent the past year as VP/Sales for the company’s Columbia SC cluster. She previously has served as Director of National Sales for Emmis Indianapolis, Regional Healthcare Strategy Manager for Spectrum Cable, and two stints as an Account Executive for iHeartMedia in Alabama. She commented, “I am excited to take on this new challenge and lead the talented team in Greensboro. I look forward to continuing to build on our success and deliver exceptional results for our listeners and advertisers.”
iHeartMedia Carolinas Region President Dave Carwile commented, “We are thrilled to have Christy step into this important leadership role. Her extensive experience and innovative approach to sales and marketing make her the perfect fit to lead our Greensboro team.”
Holifield takes the leadership reigns that had most recently been held by Kellie Holeman.