MediaCo has announced the addition of Chris Squire as SVP/Sales and Marketing for Hip Hop “Hot 97” WQHT and Adult R&B 107.5 WBLS New York.
Squire joins Mediaco from iHeartMedia Philadelphia where he has served as SVP/Sales since 2020. He previously served as Local Sales Manager and General Sales Manager for WBLS/WQHT under Emmis Communications from 2013-17 and was VP/Operations of WBLS and 1190 WLIB for Inner City Broadcasting from 2004 to 2008. Squire was also Station Manager of WDAS AM/FM Philadelphia from 1989 to 2000, VP/GM of 1340 WHAT Philadelphia from 2000 to 2004, Sales Manager of Radio One Philadelphia in 2017/18, and General Sales Manager for Townsquare Media New Jersey from 2018-20.
MediaCo Holding Inc. (NASDAQ: MDIA) announced today that Chris Squire has been named the Senior Vice President of Sales and Marketing for HOT 97 and WBLS, effective January 2, 2024. Squire joins MediaCo from iHeartMedia in Philadelphia, where he was the Senior Vice President of Sales for more than three years.
In making the announcement, Kudjo Sogadzi, MediaCo’s Interim President and Chief Operating Officer, said, “With Chris’s extensive experience and deep understanding of customer needs, we are excited to have him at the helm of our sales department to help advertisers achieve success by leveraging our terrific broadcast and digital audiences.”
Prior to his role at iHeartMedia, Squire held several leadership positions, including serving as the General Sales Manager at Townsquare Media in Trenton, New Jersey.
“I’m excited to return to these two iconic brands,” said Squire, commenting on his new role. “WBLS is not only a music leader, but also a part of the fabric of New York’s Black community. When I think about HOT 97, there’s not a station in the country that personifies that Hip Hop culture.”
Squire obtained his Bachelor’s in Communications from Loyola University, and he is a graduate of the NAB Broadcast 10-month Leadership Training Program.
This story first appeared on radioinsight.com