Charity Fillers reaches 10,000 plays of audio in under six months

Charity Fillers has now reached the 10,000th play of a piece of audio on-air in less than six months of operation.

The company, which distributes audio commercials and editorial pieces to radio stations in the UK, reached 5000 plays in its first four months and has now doubled that before reaching six months.

Red Kite Radio in Thame was the station that played the 10,000th commercial with Doctors Of The World “Don’t Let Health Pass By” on 11th October.

Chris Long, Head of Output at Red Kite commented: “We’re really chuffed that the 10,000th Charity Filler played on air was one that we broadcast.

“One of Red Kite Radio’s prime remits is to serve the local community in Thame, Haddenham and the surrounding villages, and to include Charity Fillers in our daily output not only benefits the charities concerned but helps us with our hourly timings. A real win-win!”

Spencer Pryor, the founder of Charity Fillers added: “10,000 reported airplays in less than six months is really pleasing! We are now on our way to achieving 20,000 plays in our first year of operation.

“However, we must give a big thank you to the 100-odd radio stations who take the Charity Fillers service, and who donate a small amount of airtime each week to help publicise good causes.

“We couldn’t have managed this without the goodwill of the radio stations. We are always on the lookout for more radio stations to sign up and use this free service.”

Charity Fillers is the third sector equivalent of the U.K. government’s Radio Fillers service, supplying audio content free of charge to U.K. radio stations to fill shortages in commercial breaks on a donated airtime basis. Find out more at charityfillers.co.uk.

This story first appeared on radiotoday.co.uk