Change On The Horizon For WFBC-FM?

B93.7 WFBC-FM Greenville Hawk Tom Heidi AikenAudacy CHR “B93.7” WFBC-FM Greenville SC is teasing a “change” coming on Monday, September 23.

The station has made social media posts stating, “For nearly 30 years, B93.7 has been a part of countless families’ lives across Greenville, the Upstate, and beyond—including our friends in North Carolina and Georgia. We’re incredibly thankful to all of you who’ve welcomed us as part of your extended family ❤ change is on the horizon…9/23/2024” with an image depicting the dictionary definition of change.

WFBC-FM ranked ninth in the Greenville/Spartanburg market in the August 2024 Nielsen Audio ratings, but has trended downward 4.9 – 4.4 – 3.2 over the past three months.

This story first appeared on radioinsight.com