ASIA

Spotify justifies its introduction of exclusive content

Responding to podcast listeners who have “have pointed out to us that their favorite Spotify-produced podcasts have disappeared from their usual podcast feeds,” Spotify has published an explanation of its exclusive content strategy.Spotify believes that “streaming is the future of all audio.”The blog says:

“To enhance our discovery and editorial prowess, in the last few months we’ve brought some of our shows exclusively to Spotify.“What does that mean?“Shows like Serial Killers, Horoscope Today, Motherhacker, and How to Save a Planet will still be available for free, but only on Spotify. Many podcast enthusiasts have found some of their favorite podcasts through our popular playlists powered by your algorithmic listening, like Your Daily Drive, or through our playlists where our expert Spotify editors have personally curated the best episodes.“It’s also important to point out what this change does not mean: that you have to pay to listen to Spotify-produced shows.“You’ll still be able to listen to your favorite Spotify Originals for free on our platform. Although this may require a shift in listening habits, we want to share more about why we are doing this. Spotify’s ultimate mission is to connect millions of creators to billions of listeners around the world and help those creators live off their art. We’re also invested in pushing the medium of audio forward by enabling greater creative freedom and driving the future of audio.” […]

ASIA

Afghan radio stations off air after Taliban takeover

The normally overcrowded airwaves of Kabul are much quieter this week after the Taliban took Afghanistan’s capital.When the Taliban were last in power they closed most radio stations, leaving only a couple of stations on air to broadcast messages and recitations from the Qur’an. When they lost power many radio licences were reissued.Transmitter Hill in KabulCurrently there are still some stations on air in Kabul a few days after the Taliban takeover, but far less than usual. Listeners have reported to radioinfo.asia that many of their usual stations, such as Radio Killid, run by the Killid Media Group, are now dark.

Of those that remain on air, the format appears to have changed.With popular music and singing haram (forbidden) in the Taliban’s view of Islam some stations have gone from a music format to broadcasting news, discussions and talk, such as Ariana FM and Arman FM when monitored by radioinfo.asia. It is not known whether the format changes are voluntary or in response to instructions from the Taliban.Radio Arman, which has the slogan ‘music never ends’ was only broadcasting production music in promos when radioinfo.asia monitored the station.Female voices are now largely absent from the airwaves, except in pre-recorded announcements running in the advertising or promo schedule.Not all stations are dark however. Bakhtar Radio, part of the state run Bakhtar News Agency is still playing music, as are RTA’s Afghan Radio stations, although it appears these are currently running loops on automation.Female presenters have largely disappeared from station websites and have not been going to work through the streets of Kabul. Women walking through the Kabul streets report being hassled and told to “cover up.”Images of female RJs (radio jockeys) have been removed from station websites. Taliban fighters have been seen around Kabul painting black paint over images of women on buildings and shop fronts.While radio’s future is currently uncertain, other parts of the economy are returning to normal, with food markets and shops tentatively reopening yesterday before the country’s Independence Day long weekend holiday, which begins today.The Taliban have told citizens they can return to work as normal within the limits of Sharia law. The Pajhwok Afghan News service  has reported a senior Taliban member in northern Afghanistan saying they “are not in search of monopolizing power “ or revenge and are “striving for creation of a just system in which all Afghans can see themselves.” The world is watching to see if they keep their promises.At the national broadcaster, witnesses saw only a few staff entering the RTA compound with military troops vetting those who wished to enter. Other staff were afraid to come to work. Female staff were observed being turned away from the RTA compound.Killid News reports that a female anchor working for RTA state-run television “claims she was sent back from office by Taliban and can no longer do her job.” She says other male colleagues were allowed to enter the office premises but she was not. Her posts about not being able to work have sparked widespread reaction on social media, questioning the Taliban’s commitment to allowing women to work.The RTA website is currently “under development.”In other cities the Taliban has taken over or closed radio stations, including Kandahar, where the Taliban renamed a station it took over as Voice of Sharia. […]

ASIA

New line-up and time slots on Mediacorp radio stations

Singapore’s largest broadcaster, Mediacorp has announced a new line-up and changes in time slots on its radio stations. English stations:

987: New DJ Ann Nicole, who was crowned the winner of 987 Radio Star 2017, now helms her own show, Ad Free 50 every weekday from 2-4pm, while DJs Chris Mak and Natasha Faisal, who were previously helming their individual timebelts are now paired together to host Lunchbox every weekday from 10am to 2pm.Symphony 924: DJs Gerald Wong and Khim Oei swap timebelts, with the latter now helming The Drive Home with Khim where joins listeners beat the peak-hour traffic with classical tunes from 5pm to 8pm, while Wong helms Lunchtreats with Gerald from 10am to 2pm.Chinese stations:YES 933: New DJ Ze Liang and celeb co-host Jasper Lai joining 8pm to 12mn timebelt, and celeb co-host Alfred Sim joining 12 to 2pm timebeltLOVE 972: Guo Liang joined 12pm to 2pm timebelt, Cavin Soh joined 5pm to 8pm timebelt and Irene Ang joined every Wed 10 to 11pm timebeltCAPITAL 958: New DJ Wei Ying joined 4 to 8pm timebelt, and time belt changes starting 9 August below:6.00am – 10.00am: 《城市早点名》 (Gao Yixin 高逸芯, Goh Wei Ying 吴韦莹, Pan Jiabiao 潘家镳 and QiuShengyang 邱胜扬)10.00am – 2.00pm:《斌灵城下》 (Lin Lingzhi 林灵芝 and Feng Jianbin 冯剑斌)2.00pm – 4.00pm:《一个风和日丽的下午》 (Huang Shujun 黄淑君)4.00pm – 8.00pm:《小城大事》 (Qiqi 琪琪 and Lu Linxuan 吕霖轩)8.00pm – 12.00am: 《月下同行》(Li Yisha 李一莎)Malay radio stations:Warna 942: Return of veteran DJ Noreha Bajuri, who returned to Warna full time this year from being a contract DJ for 17 years, is now helming Zon Warna Petang from 2pm to 5pm.Ria 897: DJ Fadli Kamsani crosses over from Warna 942 to Ria 897, and is now helming #RiaMania every weekday from 2pm -5pm.Tamil radio station:Oli 968: New DJs Durga and Rajes joining 10am to 2pm timebelt and 9pm to 1am timebelt respectively […]

ASIA

US, Australia and Fiji top three listeners of AIR live streams

In the latest world rankings on the popularity of All India Radio (AIR) Live-Streams on NewsOnAir App, Fiji displaced United Kingdom to follow United States and Australia in the top three ranks.These rankings are based on fortnightly data from July 16 to 31. This data doesn’t include India.Over 240 Radio Services of All India Radio are live-streamed to more than 85 countries and 8000 cities across the world on NewsOnAir App.

Vividh Bharati continues to be the number stream in all top 10 countries. AIR News 24*7 is quite popular in Nepal and Bhutan. AIR Marathi Service – Asmita Mumbai is popular among the European countries like Sweden, Germany, UK and Ireland.AIR Kochi FM Rainbow made entry into top 10 ranks, while AIR Tamil made a comeback. AIR Kodaikanal has slipped from 6th to 9th spot, while AIR News 24*7 has moved up a notch to 6th position. […]

ASIA

Podcasting coming of age in China: Report

According to a report from eMarketer, a global market intelligence firm, podcasting is coming of age in China and it is no longer a niche market.It is expected to become the world’s second largest market after the US, with 85.6 million podcast listeners in 2021.The growth in podcast listeners in the country is projected to be 25.1% this year, and remain in double-digit growth for the next five years, the company said.

Its estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major gaming sites; historical trends; internet and mobile adoption trends; and demographic adoption trends.For the study, podcasts are defined as any audio-first serialized episodes that can be accessed via digital streams or downloaded, including listening to podcasts via video platforms.Thanks to the country’s large population, the number of podcast listeners may seem large, but represents only 6.1% of the population.According to eMarketer, the current low penetration is partially due to the industry’s slow start and the abundance of competing digital audio options.However, younger people listening to podcasts is on the rise and large digital companies such as music platform Tencent, Ximalaya, Xiaoyuzhou FM (UFO podcast) and Lanren Changting are now pushing “long form content.” […]

ASIA

What To Do If They Don’t Say, “Yes”

Selling Radio Direct with Pat BrysonNot every prospect we present a campaign to buys from us. At least, not always the first, second or third time. In our business, we usually see the people who said, “No” to us again. We live to present another day!What can we do to set ourselves up for a more favourable conclusion in the future? What do the 20% who write 80% of the business do?

They say “Thank you” for the loss!Wow, no one says, “Thank you” anymore when you get the order, let alone when you DON’T. Except that 20%.Mr. John DoeCompanyAddressDear Mr. Doe:I want to thank you for the opportunity to present our campaign ideas to you. Even though you did not choose us to be a part of your current marketing plan, I congratulate you on your selection of radio as a way to increase your business. I believe you will find radio to be most effective, as hundreds of other businesses have done.I hope your upcoming campaign may be very successful for you. I do hope that we may become a part of your marketing plans sometime in the future. Again, thanks for your interest in my station and thanks for using radio.Sincerely,YouClients will remember this. You will stand out from the competition. Next time you present, I bet you will have a favourable audience!Happy selling, and losing! […]