Bonneville has appointed Katie Reid as its new SVP/Market Manager in Denver.
Reid joins Bonneville from Cox Media Group where she has been VP/GM of their Jacksonville FL cluster since September 2019. She previously worked in Cox’s corporate offices in Atlanta where she has served as Executive Director of Revenue from 2011-19. Reid also served as General Sales Manager of “95.5 The Beat” WBTS and Classic Rock “97.1 The River” WSRV Atlanta for Cox and “99X” WNNX and “Q100.5” WWWQ for Susquehanna.
At Bonneville Denver, Reid fills the opening created by Bob Call’s retirement at the end of 2021. She will oversee Country 98.5 KYGO, AC 101.1 KOSI, Sports “104.3 The Fan” KKFN, and “ESPN 1600” KEPN.
Bonneville International has named veteran radio executive Katie Reid to lead its Denver stations. Reid is replacing Bonneville’s former Denver Market Manager Bob Call who recently retired after more than 50 years in the radio industry.
Previously, Reid served with Cox Media Group as VP and General Manager of its station cluster in Jacksonville, FL. Before that, she was CMG’s Executive Director of Revenue, supporting sales teams across the company.
“Katie is a dynamic leader who knows how to focus on priorities and grow business,” said Bonneville International President Darrell Brown. “I believe her experience will position our stations for long-term success in Denver.”
“We are excited to utilize Katie’s many talents and know that she will help our Denver stations strengthen their brands,” added Executive Vice President, Regional Media Operations Scott Sutherland.
“I am honored to be joining the Bonneville team and work with these legendary brands. The Denver team continues to deliver excellent results and I am excited for this next chapter,” said Reid.
This story first appeared on radioinsight.com