ASIA

India’s Red FM announces ‘The Audio Film Project’

India’s 93.5 Red FM network announced ‘The Audio Film Project’ starting July 26.
The show will have ace Bollywood Director, Vikram Bhatt narrating high intensity horror and thriller stories on air to give listeners a never-before experience in the form of audio films.
It will air every Monday to Saturday at 9 PM.
Speaking on the announcement, Nisha Narayanan, Director & COO, RED FM and Magic FM, said: “Audio is a personalised form of storytelling, and the tradition is ingrained in India’s fabric. It is also one of the most powerful content formats on radio. Vikram Bhatt has built a legacy of films in the space of horror and thrillers and our listeners are in for a lot of thrill and spine-chilling content.”
Talking about the initiative, Vikram Bhatt said: “Have you ever felt that the book was better than the movie? Have you ever felt more scared while hearing a ghost story than seeing one? I am certain you have and the reason is that imagination sees more than the eyes can ever see. I have now collaborated with RED FM for The Audio Film Project that aims at creating a unique experience for radio listeners. It focuses on storytelling and live narration that will give listeners an experience of stories vividly through the audio format.” […]