Asia Podcast Awards 2024 Winner Spotlight: Chinese Folk Tales

Chinese Folk Tales won the Best Children’s Entertainment Podcast award at the Asia Podcast Awards 2024.

It won in the Major category, which was open to registered businesses that publish more than 10 podcasts and have more than five staff.

Classical tales, rich with timeless wisdom, always resonate with people from diverse cultural backgrounds. Chinese Folk Tales aims to creatively connect global audiences with these stories, to foster better understanding and more effective communication.

It is a multimedia series which targets children audiences and the global story-lovers. The series presents more than one hundred traditional Chinese stories such as “The tale of China’s Valentine’s Day,” “Brave heroine Mulan,” “The extraordinary inventor Lu Ban,” all imbued with traditional philosophy and wisdom with universal human values.

To help children have a better understanding of the stories, the team ventured into creating animated videos using cutting-edge AI technologies. This innovation allows global audiences to experience these timeless stories in both audio and video formats.

The series has attracted over 50 million views on social media through AIGC animated videos, podcasts and beyond. In Apple Podcasts market, it has entered the top 20 Art podcasts charts in Malaysia, Chile, Türkiye and many other countries. Moreover, Chinese Folk Tales is enthusiastically recommended by listeners worldwide as a must-listen for its universal themes of conveying moral lessons in a simple yet profound manner.