WJCT Public Media has debuted AAA “The Independent” on its 89.9 WJCT-HD4 Jacksonville FL
The new brand replaces its “Electro Lounge Radio”, with its Chillout, downtempo, nu jazz and reggae mix now being heard at night on “The Independent”. The station will also feature new music at the start of each hour, a local artist at :20, and “Sunday Jazz Brunch” on Sundays from 10am to 12pm.
JACKSONVILLE, Fla. — WJCT Public Media today announced the launch of The Independent 89.9 HD4 radio station, replacing Electro Lounge Radio. A music discovery station, The Independent 89.9 HD4 features new music from both emerging and established artists working in a range of genres, including rock and hip-hop, R&B, jazz, electronic, modern global and more. Listeners will also be introduced to music made by Jacksonville artists.
The Independent 89.9 HD4 features 24/7 music programming, including:
Brand new music at the top of every hour
A local song 20 minutes after the hour, every hour, all day
Chillout, downtempo, nu jazz and reggae with Electro Lounge at night
The Independent Sunday Jazz Brunch from 10 a.m. to noon
As a community-owned public media organization, WJCT Public Media developed this new station to identify, showcase and champion artists creating new work in popular genres. The Independent joins Classical 24 (HD2) and ANTHOLOGY (HD3) under the Jacksonville Music Experience (JME) umbrella — supporting JME’s efforts to create intergenerational connections between all kinds of listeners.
“With our flagship FM radio station recently celebrating its 50th anniversary, we wanted to find a way to continue to connect with some of our newer and younger audiences across our station portfolio. Through our programming on The Independent 89.9 HD4 HD station, WJCT Public Media is evolving and adapting for a wider audience. The Independent is bridging the gap between music fans of all ages,” said David McGowan, CEO of WJCT Public Media.
“We’ve been working on the concept of bringing a Triple A station to Jacksonville for the last three years, and finally we’ve got a brand-new station for the Jacksonville market. We are excited to bring the First Coast new music that’s not being played anywhere else here,” said David Luckin, Music Director of WJCT Public Media.
“Music discovery is at the heart of the Jacksonville Music Experience,” said Matt Shaw, Arts & Culture Editor of WJCT Public Media. “The Independent 89.9 HD4 affords us another opportunity to connect with our audience through a shared love and appreciation of music.”
For more information about The Independent 89.9 HD4, visit jaxmusic.org. Listeners can tune in to The Independent at WJCT 89.9 HD4, online or through the WJCT app.
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This story first appeared on radioinsight.com