Advertising spending in podcasts predicted to triple by 2027

A recent Acast study has found that 65% of US marketers expect podcast advertising spend to triple by 2027. The study was conducted to understand the overall knowledge and sentiment that US marketers and advertisers have towards programmatic advertising, and incidentally, it revealed a large gap in the general understanding.Only 42% of US marketers said they have a good… Read More

The post Advertising spending in podcasts predicted to triple by 2027 by Bray Boland appeared first on Radio Today.