Bicoastal Media has flipped CHR “107.5 Kiss-FM” KIFS Ashland/Medford OR to Rhythmic Gold “107.5 The Beat“.
Matching the format and brand launched earlier this year in Eugene OR, the new format is positioning as “100% Throwbacks” and focusing on Pop/Rhythmic hits from the 80s through 2000s. Sister 104.7 KDUK Eugene PD/afternoon host Damien ‘Chino’ Mata is tracking afternoons for the new brand.
The 2:00pm hour on Tuesday, December 19 featured:
- Lil Wayne – Got Money
- TLC – What About Your Friends
- Justin Timberlake – Lovestoned
- Coolio – Fantastic Voyage
- Amber – This Is Your Night
- Ja Rule ft. Ashanti – Always On Time
- Brandy & Monica – The Boy Is Mine
- Ralph Tresvant – Sensitivity
- Lady Gaga – Bad Romance
- Tone-Loc – Funky Cold Medina
- Mario – Let Me Love You
- Everything But The Girl – Missing
- Mase – Feels So Good
- Pussycat Dolls & Busta Rhymes – Don’t Cha
This story first appeared on radioinsight.com