Jeffrey Jennings’ Storm Broadcasting launched Variety Hits “95.1 Great-FM” KKGT Jacksonville TX after the holidays.
Positioning as “Great Times, Great Music”, KKGT is featuring pop hits from the 1970s through early 2000s. Jennings, who used the on-air name ‘Michael Storm’, was a programmer and morning host throughout the 1990s and 2000s with a long stint as PD/morning host in the nearby Tyler/Longview market at CHR “Mix 107.3” KISX followed by time at Hot AC “Star 105.9” KSTE-FM and CHR “Z100” KKRZ Portland, Hot AC “Mix 100.5” KPSI Palm Springs, and CHR 104.3 WZYP Huntsville AL before moving into his family’s business in 2008.
Jennings acquired the former Silent 95.1 KEBE-FM in December 2023 for $66,000.
This story first appeared on radioinsight.com