Nearly nine in 10 radio listeners consumed as much or more radio over summer as they do during the rest of the year, as surging Omicron outbreaks disrupted holiday and travel plans, according to the fifth annual GfK Summer Listening report released today.The study found 91% of listeners consider radio a great source of information… Read More
The post GfK study shows high levels of radio consumption over COVID-impacted holiday period by Bray Boland appeared first on Radio Today.