After launching Collective Heads last month, co-founder Jimmy Steal will join Tim Richards as Co-Content Director of Alpha Media Country “98.7 The Bull” KUPL Portland.
Richards has served as Content Director through his consultancy since January 2024. Richards commented, “I asked Jimmy as we were launching Collective Heads if he’d be interested in Co-Programming The Bull as part of our new endeavor. I was beyond excited that he was into it, and we’re now off and running in Portland.”
Steal, who most recently served as Vice President of Branding & Content for Hubbard Radio’s WTMX and WTBC-FM Chicago, previously served as EVP/Programming for Emmis where he also programmed Hip Hop KPWR Los Angeles.
Steal commented, “I’m very happy to join Alpha Portland SVP Marlet Manager Robert Dove, Alpha Executive VP of Content Phil Becker and Collective Heads Partner/ KUBL Co-PD Tim Richards and the entire 1st class Alpha Portland team! I look forward to helping the Bull brand optimize every opportunity possible.”
Alpha Media Portland SVP Market Manager Robert Dove said, “I’m excited to have Jimmy Steal join Tim Richards as CO-PD of KUPL/The Bull in Portland. I’m confident with all their programming successes between them, they will help elevate The Bull.”