Audacy Sports “92.9 The Game” WZGC Atlanta has announced a multi-year extension of its rights agreement with the NBA’s Atlanta Hawks.
WZGC has served as the flagship for the Atlanta Hawks Radio Network since the 2013-14 NBA season with all 82 Hawks regular season and all post-season games airing on the station. Game broadcasts will continue to feature Steve Holman, who has called all Hawks games for the past 40 season without missing a broadcast, and WZGC Brand Manager Mike Conti, who has served in multiple roles on the broadcasts including pre-game, halftime, and post-game host since 2014.
Hawks President of Business Enterprise and Chief Commercial Officer Andrew Saltzman said, “We’ve taken great pride in seeing the growth and success of Sports Radio 92.9 The Game as the flagship station of the Atlanta Hawks Radio Network since its inception. We are excited that our growing fanbase will continue to enjoy Hawks basketball game coverage on The Game along with compelling sports talk every day from their line-up with the most talented hosts in the business.”
Audacy Atlanta SVP/Market Manager Rick Caffey added, “We are proud to continue our long standing relationship with the Atlanta Hawks. With our partnership now in its second decade, we look forward to continuing our comprehensive Hawks coverage on Sports Radio 92.9 The Game, V103, and worldwide on the Audacy app.”
This story first appeared on radioinsight.com