Malaysia’s Suria FM has achieved over 3.3 million weekly listeners, according to the latest results from the GfK Radio Listening Measurement Survey, Wave 2, 2024. This figure shows a significant increase of 292,000 listeners, or 10 percent, compared to the previous survey.
The Suria Cinta segment, hosted by DJ Lin every Sunday to Friday from 8 PM to 1 AM, recorded the highest weekly listener increase among the main segments on Suria FM, with 341,000 listeners (33%). This was followed by Gaya Suria and Muzik Top Suria, hosted by Cik Piah every Monday to Friday from 10 AM to 3 PM, which attracted 303,000 listeners (23%). Meanwhile, the Morning Morning Suria segment, hosted by Ajak, Dato Fizz Fairuz, and Suraya every Monday to Friday from 6 AM to 10 AM, recorded an increase of 170,000 listeners (12%), while the Suria Petang segment, hosted by Sharifah Shahirah, Chiwan, and Kai Hassan every Monday to Friday from 3 PM to 7 PM, saw an increase of 152,000 listeners (9%).
Suria Cinta also achieved a significant exclusive listener increase among Malay-language radio stations, with 184,000 more listeners (32%), followed by Suria Petang with an increase of 175,000 listeners (29%), Gaya Suria and Muzik Top Suria with 143,000 (25%), and Morning Morning Suria with 92,000 more listeners (15%).
In addition, Suria Cinta remained dominant, achieving the highest weekly time spent listening of 3 hours and 11 minutes among the main segments on Suria FM.
Suria FM also showed remarkable growth in weekend segments, which saw an increase of 231,000 listeners (11%) compared to Wave 1, 2024, further solidifying Suria FM’s position as one of the top radio choices for listeners in Malaysia.
Commenting on this achievement, Suria FM’s General Manager, Roslinda Abdul Majid (DJ Lin), expressed gratitude and appreciation to all stakeholders and loyal listeners for their continued support of Suria FM.
“We are delighted with the Wave 2, 2024 survey results, which show that Suria FM continues to be the top radio choice for listeners in Malaysia. This achievement is the result of the dedicated efforts and hard work of the Suria team, who are always striving to provide the best for our listeners. We are committed to further strengthening the Suria brand to remain relevant and continue to be a top choice for listeners in Malaysia, while producing content that resonates deeply with our audience.”
This story first appeared on RadioInfo.asia