Month: May 2022

ARN’s iHeartPodcast Network Australia is exceeding global benchmarks and continues to be a market leader in advertising effectiveness, according to findings from the Q2 Podsights Benchmark Australian Report.Through its partnership with Podsights, ARN says it is setting the standard for podcast advertising measurement, providing commercial partners with data-led insights to ensure maximum engagement and conversion… Read More
The post Podcast report: Ad spending up, more engagement by Sarah Patterson appeared first on Radio Today. […]

One is a Western Bulldogs premiership player. The other is a headline stand-up comedian, radio regular and AFL premiership banner writer.Both share a deep connection with the Western Bulldogs.It’s a pairing that had ‘podcast’ written all over it, and that’s and that’s exactly how things have panned out for Danny McGinlay and Tom Boyd.On Danny/Boyd:… Read More
The post How Danny/Boyd: A Bulldogs Podcast was born by Sarah Patterson appeared first on Radio Today. […]

When Toni Tenaglia found out somebody was pretending to be her on social media, it was unsettling to say the least.The top rating afternoon announcer on Melbourne’s Gold 104.3 tells Radio Today the first she knew of it was when a listener sent her a message via Instagram.They told Toni they’d received a message from… Read More
The post Toni Tenaglia on dealing with fakes by Sarah Patterson appeared first on Radio Today. […]

Wunderman Thompson’s ‘The Cold Campaign’ for Anglicare WA has won the coveted Gold and Silver for best radio ad at the 2022 Siren Awards.The annual awards – which celebrate excellence and creativity in radio advertising – were held at the Beresford in Sydney in front of an audience of advertising agency and radio industry attendees.Creatives… Read More
The post Wunderman Thompson’s The Cold Campaign wins best radio ad of 2022 by Sarah Patterson appeared first on Radio Today. […]