Month: February 2022

ARN’s Corey Layton corrected the myth that you can’t measure ads in podcasts during yesterday’s IAB Audio Summit, so we went to Corey for more information about his myth busting statement.“There’s a perception of podcasts being the wild west, but that myth has been blown apart in recent years. Though as shown from the responses… Read More
The post Mythbusted: You can measure ad effectiveness in podcasts by Staff Writer appeared first on Radio Today. […]

Revenue for ARN is up from $171.5m last year to $195.6m, according to HT&E’s 2021 financial report.ARN’s EBITA is up to $53.8m from $46.0m in 2020, while digital revenue grew by $3.1m to $9.4m.Podcast downloads are up by 64%.The full-year results for HT&E give the company a Net Cash of $189.1m.During the year the company settled its long-running… Read More
The post Full year results for HT&E released by Kim Napier appeared first on Radio Today. […]

LiSTNR has announced it will launch an original podcast audio fiction pillar with Zöe Foster-Blake’s book The Younger Man as the first title to be developed.LiSTNR will, in addition to creating episodic releases, also debut feature-length audio movies, the first of which will be Loraine Peck’s The Second Son, winner of the 2021 Ned Kelly… Read More
The post LiSTNR launches audio fiction pillar by Kim Napier appeared first on Radio Today. […]