Month: January 2022

At the end of December 2021, the DRM Consortium was invited to give a comprehensive presentation at the annual Indonesia ICT Standardization Forum, this time with the theme “ICT Standardization for Accelerating Digital Transformation”.The event was organised by the Indonesian regulator, Kominfo, on December 28 and the DRM presenter, Sharad Sadhu reports:“At this event, DRM shared the platform with diverse industry players, all focussing on how standardisation of digital technologies pushes digital transformation in the associated industries such as in mobile communications (5G, IoT, ORAN, AIML) and in broadcasting technologies.

The well-organised Standardisation Forum event provided information and expertise to the 250 attendees. Industry experts made presentations on aspects of digital transformation of mobile devices, 5G devices in Indonesia, device controlling for Public Protection, ICT Trends at the ITU and mobile broadband technology trends.The DRM Consortium presentation addressed the topic of Digital Broadcasting Technology Trends, focussing on the theme “DRM Smart Radio Accessible to All”.  Introducing the DRM system as the digital radio broadcasting system of choice in all bands of radio broadcasting, the presentation focussed on the main aspects of DRM digital radio in the FM band, as applicable to Indonesia; use of current FM spectrum through RF slot insertion, multiple audio and multimedia services, Journaline and derived services such as Emergency Warning, Radio Schooling, Highway services and public signage. Very favourable Capex and Opex cost benefits accrued by using the DRM system were highlighted leading to an analysis of why Indonesia should consider using the DRM system. A flavour of the DRM receivers in the market and ‘DRM Around the World’ concluded the presentation.In the Q&A session, questions were asked on the versatility of DRM radio for covering the cities, villages, islands, valleys, and hills of Indonesia and about the need for affordable receivers. These were replied to at length and the participants were satisfied with the answers.The DRM Consortium trust that the authorities in Indonesia will consider these aspects of the DRM system and rollout the digitisation of radio broadcasting in Indonesia using the versatile and flexible DRM.” […]

Launched at the end of 2020, the WorldDAB Asia-Pacific Technical Group concluded the year by holding its 4th meeting on 9th December.The WorldDAB Asia-Pacific Technical Group is a forum dedicated to assisting broadcast radio industry stakeholders in the Asia Pacific region implement DAB+. The Group offers participants the opportunity to discuss, learn and collaborate on all technical aspects of DAB+ digital radio, with information tailored specifically to the APAC region.Throughout 2021 the WorldDAB APAC Technical Group grew from strength to strength, with membership of the group growing to over 60 radio industry representatives from over 20 countries from across the Asia Pacific Region, and with virtually all Southeast Asian countries being represented.

The meetings focused a range of topics around the “DAB adoption process” covering topics from Trials and Experimentation to DAB requirements and Allotment planning.The WorldDAB presentations were supported by a range of invited industry presenters who covered a broad range of topics that included multiplexing systems, DAB emergency warning features, systems and examples, DAB in cars, why DAB is green technology, hybrid DAB radio and country advances, example implementations and details of ongoing trials.A highlight of the December meeting was a presentation from Thailand’s National Broadcasting and Telecommunications Commission (NBTC) announcing the regional expansion of DAB+ in Thailand, with plans for an additional 10 sites to be implemented between 2022 and 2024. The new sites will include both national and local multiplex layers.Chairman of the Group, Dr. Les Sabel, said: “The Technical Group meetings are set to continue in 2022 with a further three meetings being planned which will explore transmission and network planning before discussing marketing and rollout activities. They will be accompanied by topical presentations from leading industry representatives as well as other topics of interest to the group.” […]

Selling Radio Direct with Pat BrysonWhat do I desire in 2022?In one of our last newsletters, we discussed a formula for determining what your activities needed to be to achieve your monetary goals. But creating and achieving goals requires thinking more deeply about what you really want to achieve and WHY you want to achieve it.

Money should be a means to an end, not an end in itself. As my mother used to say, “Money can’t buy you happiness.” No, but it makes being miserable a lot more fun! Money can be a conduit to achieving our dreams.What are your dreams? Have you ever done a vision board? I know this sounds like a kindergarten exercise, but don’t knock it till you’ve tried it.Take a piece of cardboard like you buy at the school supply store. Then, collect magazines that are full of pictures. Go through the magazines and cut out pictures of things, places, events….whatever you wish to have in your life this year. Maybe it’s a dream vacation. Maybe it’s a new home or new car. Maybe it’s sending your children to college or getting a degree yourself. Whatever you desire. Put those pictures on the board.Next, put the board where you can see it daily. And, watch the magic happen.I did this exercise with my staff when I ran radio stations. They all thought it silly….until the end of the year when they had most of the things on the board. Your subconscious takes over and spurs you on. You aren’t working just for the money: you are working for what you can do with the money.One of my current clients does vision boards. I’ve seen the magic happen with them also.It’s all about the “Why?” We search to find our clients’ “Why’s”. We need to search to find ours as well.We have a new year, new beginnings, new mountains to climb. As we begin, take a moment to discover your “Why?”You will be amazed at the results! […]