ASIA

Adthos scoops IBC’s Best of 2021: Radio World Award

Adthos has announced that it has won IBC’s Best of 2021: Radio World Award.

Launched earlier this year, the Adthos platform combines an innovative ad-server designed specifically for radio, with Adthos Creative Studio which provides advanced text to speech and synthetic voice technology to create audio advertising on the go.
The first release of the platform featured first-of-a-kind ad-serving technology specifically created for radio and online streaming. The second release offers the first broadcast-quality AI- generated voice technology to create powerful, targeted advertising at a moment’s notice.
Demonstrating the possibilities, in November this year, the platform launched a readymade campaign for radio stations focused on encouraging vaccine uptake which could be downloaded and used for free.
Using Adthos Creative Studio it was possible to generate 13.000 geo-targeted creatives in 70 different languages, all within a matter of hours.
CEO of Adthos, Raoul Wedel says: “The team has worked incredibly hard on bringing Adthos to fruition and to receive independent recognition of everything we have achieved is fantastic. And we’ll have even more to share in 2022.” […]

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AU & NZ

Soda gone, Erin back next year on Mix 102.3 breakfast

Mark Soderstrom from Mix 102.3’s Erin Phillips & Soda for Breakfast show has signed off from the station. Soad says it was a “tough decision” to finish up at Mix after eight years. “It has been an enormous privilege to be invited into the cars, homes and workplaces of the station’s fantastic listeners and friends who I will… Read More
The post Soda gone, Erin back next year on Mix 102.3 breakfast by Staff Writer appeared first on Radio Today. […]

US

Station Sales Week Of 12/24

Mexico’s Grupo Radio Centro is divesting its final assets in the United States as its 97.5 Licensee TX sells Spanish Oldies 750 KAMA, Sports “Lonestar Sports 920” KQBU, and Regional Mexican “Ke Buena 97.5” KBNA-FM El Paso TX to Luz Maria Rygaard for $10,000. 97.5 Licensee was 75% owned by GRC member Rafael Marquez Aguirre […] […]

US

Cumulus Media Appoints Jared Merves As SVP/Digital

CUMULUS MEDIA (NASDAQ: CMLS) has named Jared Merves to serve as Senior Vice President, Digital, reporting to President and Chief Executive Officer Mary Berner effective January 18, 2022.   In this post, Merves will lead and further shape the Company’s digital strategy with a focus on generating revenue across multiple Cumulus Media platforms and channels.   Merves has more than […] […]

US

Martha Quinn To Host Middays On 35+ iHeartMedia Classic Hits Stations

iHeartMedia has announced that Martha Quinn will host a national midday show across their Classic Hits stations starting Monday, January 10. Quinn, one of the original MTV VJ’s, has hosted mornings at iHeart’s “103.7 80s Plus” KOSF San Francisco since 2016. Among the stations the new show will be heard on include KOSF, “95.7 The […] […]