Month: August 2021

On Malaysia’s National Day, SYOK invites all Malaysian podcasters to submit a podcast for a chance to take home RM1000 in cash prizes and a trophy in the ‘Anugerah Podcast SYOK: Merdeka Edition’ contest, from now till September 5, via the SYOK app and website.Participants must submit a podcast on the topic ‘What’s interesting about Malaysia’ in either English, Malay, Chinese or Tamil across various formats such as conversations, monologues, interviews and more.To participate, visit the ‘Anugerah Podcast SYOK Merdeka Edition’ contest page on the SYOK app or website, select the language of the podcast, fill in the contest form, share information about the podcast with descriptions required and upload a recorded podcast that is between 15 to 35 minutes long in the required format.

Shortlisted podcasts will be available on SYOK platforms for listeners to stream and the podcasts with highest listeners from each language category will stand a chance to win.For more information, visit anugerahpodcastsyok.my or download the SYOK app. […]

Astro Radio in partnership with Digi launched ‘KamiCare MBiz’ to help local businesses affected by the pandemic find their footing. Under the campaign, businesses who qualify are given free airtime to help them drive engagement and traffic to their brands.Over a seven-month period, this campaign successfully helped over 3030 local businesses by airing a total value of RM116.4mn in airtime.Since the start of KamiCare MBiz in December 2020, Astro Radio brands have received submissions from various local businesses nationwide including home chefs and bakers, restaurants and cafés, florists, event management teams, tailors, car repair and home cleaning services, as well as companies offering IT solutions, pet food, sports attire and equipment, handicrafts, baby products, beverages and more.

From submissions received, selected businesses received at least 25 mentions over period of one week through 30-second on-air announcements. Additionally, these businesses were also featured on respective Astro Radio brand’s social media pages for additional reach and engagement. Selected businesses also received additional mentions via Facebook Live streams, including local food sellers “24 Seven FNB” and “Little Boss” who received additional sales orders following these mentions.Kenny Ong, Chief Executive Officer, Astro Radio, said: “We received overwhelming response since ‘KamiCare MBiz’ launched with almost 7,700 submissions across our platforms. We are happy to announce we are extending this campaign so that more local businesses will have the opportunity to have their businesses featured on air reaching our 17 million listeners, and on social media reaching our 23 million followers.” […]