Cumulus Media Variety Hits “103.3 Ed-FM” KDRF Albuquerque has added YEA! Networks’ “Greg Beharrell Show” to run around the clock paired with Beharrell as the station’s new imaging voice.
Beharrell, who also serves as the imaging voice for all of the “Jack-FM” branded stations in Canada, will have the segments from his syndicated show mixed in across the day.
Cumulus Albuquerque’s Adult Hits, KDRF 103.3 eD FM has gone all-in of YEA Networks’ Greg Beharrell. The station will feature the unique stylings of “The Greg Beharrell Show” 24/7/365… and 24/7/366 in Leap Years. In addition, Greg will be the main station voice.
Kris Abrams, Operations Manager for Cumulus Albuquerque music brands, said, “It’s an incredibly unique partnership. Take Greg’s masterful VO skills and feed that with the unmatched daily content of ‘The Greg Beharrell Show’ and you basically get a quirky narrator of one musically dysfunctional Adult Hits station”
“Greg Beharrell is the main imaging voice AND his show is on the station. The only thing more unbelievable is that he insisted on speaking about himself in the third person within this quote,” said Greg Beharrell.
In addition to the news out of Albuquerque, YEA Networks announces the addition of two other affiliates after signing a deal with Mad River Radio. Both 106.7/99.5 KXGO The Edge in Eureka, CA will air the show from 2-7pm and KIXT 106.7 The Eagle in Waco, TX will air the show 7pm – Midnight.
Dip your toe into the Greg-flavored water by signing up for The Greg Beharrell Show (or go all-in and air it 24/7) by contacting Scott Kerr at scott@yeanetworks.com
This story first appeared on radioinsight.com